Banka 1965
Branding, Brand Identity, Jewellery
Banka 1964 is a B2B jewellery brand, deeply rooted in the pursuit of perfection and purity. With a rich heritage dating back to 1964, the brand embodies a timeless elegance and commitment to quality craftsmanship.
Banka 1964 sought a brand identity that would summarise their core values of perfection and purity in a way that was both elegant and creatively distinctive. They wanted their branding to communicate these ideals clearly, establishing a strong visual connection with their audience.
Our visual identity featured a “perfect” hand gesture, symbolising the brand’s commitment to elegance and authenticity, while also forming the shape of a peacock – a symbol of grace and beauty. The use of gold in the visual identity elevated Banka’s connection with luxury and elegance, while the inclusion of the colour blue, added a layer of trust and reliability. By combining these elements, we created a brand identity that was visually striking and also reflected Banka 1964’s core values.
