Linc
Packaging, Brand Identity, FMCG
Linc, India’s leading stationery brand, has earned its place as a go-to-brand amidst the pool of students, kids and young corporates. With a strong national and international presence in over 50 countries, Linc is synonymous with trust, quality and innovation in the stationery world.
Linc wanted to spread the light of creativity in Diwali. They came up with the idea of a functional gift box that could be meaningful as a Diwali gift for their employees — something that would bring value to the receiver’s everyday work desk.
We helped them design a festive gift box that highlighted the writing instruments. We chose blue, a colour that not only defines Linc but also provides a striking contrast to the traditionally warm Diwali hues, offering a fresh and modern perspective while retaining a sense of smartness. Through a minimal yet sparkly design approach, we incorporated youthful elements inspired by Diwali and created a gift box that truly captured the joy of gifting.
